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Persuasive Communication in Fledgling Entrepreneurship:
A Case of Entrepreneurs in Odisha
--Madhulika Panda
The paper deals with the significance of persuasive communication skills in entrepreneurship in the contemporary business environment of Odisha. It examines the arenas where persuasive communication is considered most relevant for an entrepreneur. It also assesses the entrepreneurs’ comfort level in using English as a business language, and their perception of the relevance of alternative training modes for improving their persuasive communication skills. In this paper, a comparison is drawn between the perceptions of the entrepreneurs of Singapore and those of Odisha with regard to the importance of the persuasive communication skills in business. © 2016 IUP. All Rights Reserved.
Soft Skills in Project Management: A Review
--Sindhu Ravindranath
The present paper explores, through a review of related literature, the importance of soft skills in Business Administration and highlights the need for the inclusion of the same in BBA and MBA curriculum. The paper further recommends a quantitative study to better understand what skill sets would be of help to the students. © 2016 IUP. All Rights Reserved.
Time – Your Workplace Ally
--Revathi Turaga
In today’s competitive organizational scenario, along with our expertise and skills, it is very important to also be able to show large productivity, which in simple layman terms is, “how much work can we get done in how much time?” We hem and haw and struggle to find the right way to divide our time to complete all our official tasks, whilst also ensuring that we have the time for our personal tasks. In the midst of all this, what really take a hit are our leisure hours where we have no time for ourselves, which thus leads to stress and loss of good health. It has thus become very important to make time for our friend, our ally, and to find a way to work together with it, to not only achieve all that we want to, but also relax and give time for our learning and growth. This paper looks at a few simple techniques that can help achieve these objectives. © 2016 IUP. All Rights Reserved.
The Impact of Checklist on Job Performance:
An Exploratory Study
--Ivaturi Murali Krishna
This is the age of technology. We have accumulated stupendous knowhow and put this in the hands of some of the most highly trained, highly skilled and hardworking people in our society. Many times, in spite of all this, the know-how is unmanageable. In order to manage this, checklists were developed. It is almost four generations since the first checklists went into use in aviation sector during World War II. Checklists seem to be able to defend not only the inexperienced but also the experts. They are supposed to provide a cognitive net that catches mental flaws inherent in all of us. The flaws may be of memory, attention or thoroughness. Thus, checklists raise wide and unexpected possibilities. But they have their own limitations too. And because they do, it is the user’s discretion to identify which kind of situations checklists can help with and which one they cannot. This paper focuses on what checklists can do. The paper aims at understanding the logic and methodology of checklists and how it enhances the performance. Creating and using checklist is a subtle art (soft skill) which comes from experience and know-how. © 2016 IUP. All Rights Reserved.
Attrition Among the New Hires: A Soft Skill Perspective
--M Showry and K V L Manasa
Attrition among the new hires has been a challenge faced by the managers in IT organizations. Many companies struggle to find the right fit, select a talented and motivated technical employee and then suffer a jolt when the person they hired quits before the completion of training. IT industry, which is already suffering from alarmingly high employee costs, incurs huge costs due to its inability to retain a new competent hire. The objective of the paper is to analyze the causes of premature exit of employees from their jobs to understand the role of soft skills in dealing with the situations arising in new work environment. The study attempts to investigate how an emphasis on soft skills and personality-related issues during hiring process, on boarding process and training can mitigate the rate of attrition among early hires. © 2016 IUP. All Rights Reserved.
The Role of Social Media Communication in the Branding
of Educational Hubs
--Brijendra Singh Yadav
Social media has gained great attention in today’s society as an important tool for people to share their views, feelings and emotions at a faster pace. Not only the general society but the professional institutions too have been impacted by its usage whether for their recognition, branding or establishment in the market. The present paper focuses on the role of social media communication by educational institutions in this digitized world and shows how it is a double-edged sword. © 2016 IUP. All Rights Reserved.
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